The brief

Halvard’s first electric car needed a digital home that matched the calm of the cabin. Their previous configurator was a spreadsheet with photos.

What we made

A single-page configurator where every choice is shown in motion, from paint under studio light to how the seats fold. Behind it sits a component system the Halvard team now uses for every model page.

Outcome

Sessions grew 3.4× and reservations opened with a waitlist twice the forecast.